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Eye on Insurance

An enduring idea

Vision of Trust for members turns into success story

The beginning of a new year seems to be a perfect time to celebrate the success of a remarkable idea – the idea that brought about the WEA Insurance Trust. And, perhaps signaling an auspicious alignment of numbers, the start of year 2000 will see the Trust insuring more than 200,000 individuals.

The story of the Trust is a good, old-fashioned American yarn about long odds and the dedication and resourcefulness of ordinary Midwestern folks.

Our tale starts 30 years ago. Fed up with its members having to pay too much for benefits and getting too little in return, WEAC asked a group of leaders to figure out a better way to deal with benefits. Then, as now, budgets were tight. Negotiators at the bargaining table were often forced to choose between an increase in salary or forgoing the increase to put the money into benefits. The benefit plans offered to school employees were paltry at best.



A gutsy solution

“WEAC’s practice at the time was to endorse an insurance company to provide benefits to members in school districts,” said Jan Virlee, current chairperson of the WEA Insurance Board. “It was obvious, though, that no matter which insurance company was picked, there was little assurance members would come out ahead. So, this group decided the only way to have a say in benefits was to develop a WEAC-sponsored program through a Trust.”

This was a gutsy solution, considering that it would require, at least initially, finding an insurance company to insure and administer the benefit plans and then require the insurer to return some of the profits to the Trust. Why would any insurer agree to this?

“They were a convincing bunch of educators,” said Virlee with bemusement. “They told the insurance company that without the cooperation of WEAC members, it wouldn’t do much business in school districts. It was an audacious claim, but it worked.”

After a few years, the Trust took an even bolder step. Unhappy with the high operations costs members were paying to insurers of the Trust-sponsored plans, the Trust took over the funding and administration of its plans.

30 years later

Today, 78% of all school districts eligible to participate are insured by a Trust health insurance plan. Similarly, more than 70% of school districts have chosen Trust dental and long term disability plans. More importantly, the Trust has set the standard for many of the benefits available to public school employees.

For example, individuals covered under Trust plans get more for their money than from any other insurer.

The Trust generally returns around 93 cents of every premium dollar in the form of benefits – a remarkably high number. The Trust also introduced a long term disability (LTD) plan that replaces 90% of a disabled person’s income. Before the Trust, most public school employees had no LTD coverage, and the few LTD plans in existence replaced only 67% of income.

In addition, the Trust has raised the bar for exceptional customer service. As the accompanying chart shows, the Trust is far below other insurers in the number of complaints filed against it.

Finally, the Trust cares about its members. In recent years, the Trust has developed an array of programs and services designed to improve the health and well-being of its members. Such services include NurseLine, which provides confidential access to qualified nurses 24 hours a day, a maternity education and screening program, and StayWell (a health promotion and disease management program). In 2000, the Trust will assess the effectiveness of a tobacco cessation and a weight management study, and will launch Care24, a confidential member assistance program.

Posted February 22, 2000

 

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