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WEAC Joins Campaign to Snuff Out Teen Smoking

By Anne Egan-Waukau
WEAC Media Relations Specialist

Today, 120 Wisconsin children will smoke their first cigarette. Over time, 60 of them will become addicted and 30 will die from a tobacco-related disease, according to the American Cancer Society.

It’s grim statistics like this that prompted the State Medical Society of Wisconsin and WEAC to join forces to come up with a program titled, “Smoking: Truth or Dare.”

“Unfortunately, too many children smoke or are duped into experimenting with tobacco,” said Dr. John Riesch, SMS president. “This just sets them up for a harmful, even deadly addiction.

“We hope this lesson plan, complete with real world examples of how tobacco destroys lives, will make a lasting impression on kids.”

The two organizations have teamed up to distribute a moving videotape to classrooms throughout the state. Educators interested in getting the program into their schools should contact the SMS.

The two groups kicked off the effort with a press conference at Milwaukee’s Westside Academy II.

“Both organizations play an integral part of a child’s life,” said Milwaukee Teachers’ Education Association President Paulette Copeland, who attended the press conference. “Doctors help bring a child into the world; educators help to guide them into the future. We both determine the quality of life the child will have.

“It’s only natural that we align forces to show our children how uncool and unhealthy smoking really is,” she said.

The following information was released at the press conference:

  • Tobacco kills more than 400,000 Americans each year – more than alcohol, car accidents, suicide, AIDS and homicides combined.
  • A cigarette has more than 4,000 chemicals in it - 200 are deadly and 50 are known to cause cancer.
  • Tobacco-related illnesses kill 6,000 Wisconsin residents a year.

For more information about the program or to set up a presentation, contact the medical society at: 1-800-362-9080, extension 230.

Posted December 3, 1998