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WEAC is featuring six members in a newspaper and magazine Great Schools advertising campaign.
WEAC purchased advertising space in ten daily newspapers statewide, 23 weekly newspapers that serve the Milwaukee area and a magazine, Corporate Report, to recognize the quality teachers and staff in Wisconsin's public schools.
Each ad features a different WEAC member with his or her picture and an editorial about challenges facing Wisconsin's great public schools. Because the ads are both promotional pieces and editorials, WEAC calls them "advertorials."
The campaign began in December 2003 and will continue until June 2004.
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Carlos
Sanchez-Pierola Teacher, South Division School, Milwaukee |
Ann
Allen Teacher, Lac du Flambeau Elementary School |
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Laura
Vernon School Safety Assistant, North Division School, Milwaukee |
The ads will appear on the first Sunday in December, January, February, March, April and May in the following daily newspapers:
The ads will appear on the first Thursday in December, January, February, March, April and May in the weekly newspapers that serve the following communities:
The ads will appear in each issue of the monthly magazine, Corporate Report, in January, February, March, April, May and June.
'Advertorial' archives:
Posted December 17, 2003; Updated April 7, 2004